
What Works explores how big questions about who we are and how we want to live inform the nuts & bolts of how we do business.
“Each episode I’ve listened to is well researched and thoughtful. The thing I like best, though, is that Tara asks more questions than she gives answers. This is a podcast that you listen to as a prompt for personal reflection and continued exploration … I’m here for it.”
5-Star Review
About What Works
Host Tara McMullin talks with small business owners, thinkers, and creatives about the questions that drive them to build more humane and sustainable businesses. The show covers a wide range of topics from marketing & sales to mindset & culture.
You’ll find transformative ideas, as well as practical applications, in every episode. What Works is the podcast that helps you think differently about how you do business and the impact you can have in your community.
Why a podcast?
We produce the What Works podcast because it makes learning on-the-go easy. You can take this free in-depth audio content wherever you go and listen whenever you have time using apps like Spotify, Castbox, Castro, and Apple Podcasts.
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Browse Our Episodes
EP 383: Extra Context: Rugged Individualism
“Rugged individualism” is the very language we speak in America. It...
EP 382: Context Clues: What makes for a fair refund policy?
No one likes being asked for a refund. In fact, I find the thought of it...
EP 381: What happens when you take a 4-month break from business as usual?
At the end of 2021, I stepped away from my business: left our community,...
EP 380: When does overdelivering become overcompensating? with Allison Davis
I’m sure you’ve heard it before: underpromise and overdeliver. But is...
EP 379: Why do we choose squeezing more in over taking time off? (Time & Money 8)
I’m bringing our Time & Money series to a close this week by exploring why...
EP 378: How much time do you work? with Anne Ditmeyer (Time & Money 7)
A lot of the work we do today doesn’t much look like “work.” The divide...
EP 377: What game are you playing? (Time & Money 6)
The systems we operate in all have different incentive systems: our...
EP 376: What Is Our Time Worth? With Keina Newell (Time & Money 5)
Most of us learn the value of our time in our first jobs. Even as we get...
EP 375: Is this really a new economy? (Time & Money 4)
I’ve been talking about the “new economy” since about 2010. But more...
What Works is produced by our sister company, YellowHouse.Media.