The Nuts & Bolts Of Building A Stronger Small Business
“Tara is a master at bringing together knowledgable, generous business owners who have worked hard to build their businesses–and are willing to share it all.”
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About What Works
What Works is a free weekly show that takes the mystery out of how small businesses really work.
With each episode, Tara deep dives with a small business owner and asks about how they manage their marketing, money, operations, team-building, growth, or personal leadership. She asks the nosy questions you’ve always wanted to ask other business owners!
Why a podcast?
We produce the What Works podcast because it makes learning on-the-go easy. You can take this free in-depth audio content wherever you go and listen whenever you have time using apps like Spotify, Castbox, Castro, and Apple Podcasts.
New to What Works? Try This Episode:
Creating A Focused Brand With Studebaker Metals Founder Alyssa Catalano
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Browse Our Episodes
EP 332: Maybe Simplicity Is Just A Dream…
I'm convinced that every entrepreneur has a fantasy business that they daydream...
EP 331: Embracing Simplicity With Brigitte Lyons & Sophy Dale
In This Episode: How Sophy Dale decided to let go of 2 of her 3 businesses and just focus on one and why figuring out a novel distribution strategy was a key part of the decisionWhy Brigitte Lyons paid attention to what would break if her business grew to figure out...
EP 330: Letting Go Of Complication With Brigitte Lyons & Sophy Dale
In This Episode: How Sophy Dale ended up running 3 separate businesses—and what made her realize it was all too complicatedHow Brigitte Lyons realized that her PR agency was letting scope creep make it feel like she was still throwing spaghetti at a wallWhat both...
EP 329: The Anatomy Of An Opportunity
Sometimes it can feel like you don't find opportunity, opportunity finds...
EP 328: Navigating The Crossroads With Business Coach Justine Clay
In This Episode: How business coach Justine Clay decides whether or not to pursue an opportunityWhy she starts with feelings first and how she builds a "scaffolding" around those feelings with practical executionWhat she did in the midst of the Great Recession to...
EP 327: Building A Financially Sustainable Business Model With Systems Saved Me Founder Jordan Gill
In This Episode: How Jordan Gill used data and experience to set competitive prices for her business operations firmWhy she focused on serving seasonal service-based businesses and how that impacts the way she delivers her serviceThe stat she used to figure out a new...
EP 326: Creating Sustainable Structures & Systems With Superscript Marketing Founder Anna Wolf
In This Episode: Why SuperScript Marketing founder Anna Wolf started her niche content marketing agency aimed at the financial service industryHow learning search engine optimization led to major growth—and a focus on productized serviceWhat prompted Anna to become...
EP 325: When Opportunity Meets Sustainability With Tara McMullin
What if your biggest opportunity didn't involve doing more but doing less? What...
EP 324: 4 Patterns That Make Relationship-Building A Challenge
A big part of how I do what I do is by spotting patterns. As a podcaster,...
What Works is produced by our sister company, YellowHouse.Media.
